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Industry 101: The Media & Broadband Business

New! Craig Leddy’s highly rated Industry 101 course is now available as a CTAM Advance on-demand virtual class. Industry 101 provides a comprehensive overview of the media and broadband ecosystem, perfect for:
💼 New hires
📈 Cross‑functional teams
🎯 Departments navigating rapid industry transformation

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Industry Primer

Television, Broadband, Streaming & Wireless explained in plain English

7 Modules

History, Players, Business Models, Technology & more

90 Minutes Total

Including interactive quizzes

Continuing Education

Additional resources to stay current and keep ahead

Bonus! First 10 registrants receive Craig's New Book: 
FAST FORWARD

Step into the world of Broadband & Media with Industry 101, an essential guide designed to simplify complex concepts and give you a clear head start. 
As a special bonus, the first 10 people to register will receive a complimentary copy of Craig’s latest work. Don't miss out on this exclusive opportunity!
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“We view Industry 101 as essential to our Sales and Marketing team employees’ successful onboarding.”

- I. Beckman, Director Human Resources, Spectrum

Craig Leddy

Your Instructor

Throughout a forty-year career as a business journalist, researcher, and educator, Craig Leddy has chronicled innovations in television, broadband and streaming. As a reporter and editor for numerous industry publications, Leddy covered major milestones in cable, broadband, and interactive media history. Leddy serves as senior education advisor to CTAM and has taught classes to more than 7,500 media & tech professionals.

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Watch an Industry 101 sneak peek
and get details here:

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Interactive TV Works, Inc., led by media & tech industry educator Craig Leddy, promotes understanding and deployment of advanced technologies for cable, broadband, television, streaming and wireless. ITV Works specializes in professional writing, industry courses and the Interactive Case Competition, focusing on challenges like the Digital Divide.  

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©2026 by Interactive TV Works, Inc.

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